The AI Chopping Block And the Future of Fashion

December 5, 2025
The New Louis Vuitton Menswear Collection Is Pure Park Prep
Pharrell Williams observes the social mix of Central Park to create a wardrobe that balances "pre-dandy" refinement with the ease of city life.
December 4, 2025
Stella McCartney Fall 2026 and the Meaning Behind Its Motifs
Stella McCartney’s Fall 2026 collection looks inward, referencing her design history and family heritage.
December 4, 2025
AMIRI Taps into American Skate Culture with Its Latest Footwear Release
AMIRI continues its focus on sport and luxury by introducing a sneaker that pairs fine leather with athletic mesh.
December 4, 2025
Gucci Pre-Fall 2026 Offers Another Glimpse Into Demna’s Vision
Demna photographed the Gucci Pre-Fall 2026 lookbook, framed as a show that never occurred.
December 3, 2025
Matthieu Blazy Debuts Chanel Métiers d’Art in New York
Matthieu Blazy’s first Métiers d’art collection for Chanel uses the New York City subway as a backdrop for exploring the intersection of high craft and daily life.
December 2, 2025
Helmut Lang Turns the Holiday Camera on New Yorkers and Their Pets
Helmut Lang focuses on the bond between New Yorkers and their pets for the Holiday 2025-2026 campaign.
December 2, 2025
Zenith Returns to the Defy Extreme Chroma with Two Limited Editions
Zenith has expanded its Defy collection with two new limited-edition Extreme Chroma models, each restricted to a 100-piece production.
December 2, 2025
Puma Revives the Archival Speedcat Wedge
Puma revives the archival Speedcat Wedge with a concealed heel as part of a new brown suede and silver collection.
December 2, 2025
H&M and Stella McCartney Reunite for a Second Collection
H&M and Stella McCartney are reuniting for a second collaboration launching in Spring 2026.
December 2, 2025
Giorgio Armani Expands its Pet Collection with Poldo Dog Couture
Giorgio Armani and Poldo Dog Couture have expanded their partnership with a new capsule of canine accessories and apparel.
December 1, 2025
SHUSHU/TONG returns to ASICS giving the GEL-KINETIC FLUENT a Romantic Update
SHUSHU/TONG collaborates with ASICS SportStyle to reimagine the GEL-KINETIC FLUENT silhouette.
December 1, 2025
The Newest Omega x Swatch MoonSwatch Requires a Snow Day to Purchase
The Newest Omega x Swatch MoonSwatch "Cold Moon" will be availability during the snowfall in its home country for a release that runs through 2026.
December 1, 2025
Leather Makes a Sharp Debut in Carolina Herrera Resort 2026
Wes Gordon has never been one to shy away from color, but for Resort 2026, he is looking back to move forward.
December 1, 2025
The New Celine Charms Collection Brings Back the Art of Collecting
Celine introduces the Charms collection for Spring 2026, featuring collectible pendants designed for accumulation.
December 1, 2025
Balenciaga Zeroes in on Nail Art for the Holiday Season
Balenciaga launches its holiday campaign on December 2, 2025.
December 1, 2025
Miguel Castro Freitas Defines His New Vision for Mugler
Miguel Castro Freitas presents his first visual narrative for Mugler with the "Wardrobe of Identities" Pre-Collection for Spring/Summer 2026.
December 1, 2025
Miu Miu Holiday 2025 Swaps Stiff Formality For Soft Satin
Miu Miu’s Holiday 2025 collection subverts traditional festive dressing with crumpled duchesse satin opera coats, sequin-embellished knits, and lingerie-inspired slips.
November 26, 2025
Simon Porte Jacquemus Designs His Winter Wardrobe with Nike
Simon Porte Jacquemus draws on his personal love for skiing and vintage 80s gear to create a technical yet fashion-forward winter sports collection with Nike.
November 26, 2025
The Latest Aimé Leon Dore Holiday Drop Is Heavy on Collectibles
The New York label expands its gifting options with branded snow globes and sweatsuits for the kids.
November 25, 2025
Demna Selects New York for His First Gucci Cruise Presentation
Demna prepares for his first Cruise collection with a scheduled runway show in New York.
November 24, 2025
Bell Ross Releases A Transparent BR-X3 Tourbillon Micro-Rotor
Bell & Ross moves beyond its utilitarian pilot watch roots with a $99,000 timepiece influenced by the art of Piet Mondrian and Charlotte Perriand.
November 24, 2025
Puma and Rombaut Return With a Second Collection
Puma and Rombaut reunite for a second collaboration, reimagining the classic Speedcat silhouette through a futuristic lens.
November 24, 2025
Hiroshi Fujiwara and Fragment Give the Fujifilm GFX100RF a Makeover
Hiroshi Fujiwara has reimagined the Fujifilm GFX100RF with a hand-polished, glossy black finish and custom knurled accessories.
November 24, 2025
Yohji Yamamoto Pour Homme Brings Back Fall 2008 Patterns
Yohji Yamamoto Pour Homme partners with Pendleton, Vanson Leathers, and Hollywood Trading Company.
November 20, 2025
Giorgio Armani Neve Rethinks Mountain Style
Giorgio Armani Neve Fall-Winter 2025 mixes technical materials with cashmere fleece and shearling for a complete alpine wardrobe.
November 19, 2025
TAG Heuer Drops The Monaco Split-Seconds Chronograph Air 1
TAG Heuer Monaco utilizes Selective Laser Melting to create a hollowed, lattice-like titanium case that mimics the aerodynamics and weight-saving techniques.
November 19, 2025
Moncler x Jil Sander Create a Uniform for the Coldest Days
Jil Sander and Moncler collaborate on a winter capsule that seamlessly blends stark minimalism with advanced alpine performance.
November 19, 2025
Beyond Exhaustion: The Reality Of Creative Burnout
For well over a decade, I’ve navigated the exhilarating highs and the crushing lows of the fashion industry. I’ve seen the magic we create—the artistry, the beauty, the moments when a vision finally comes to life.
November 19, 2025
GREG LABORATORY Redefines Technical Formalwear
GREG LABORATORY approaches clothing as an industrial design exercise, prioritizing function and material science over trend. 
November 17, 2025
Met Gala Announces Costume Art as the 2026 Exhibition Theme
The Met Costume Institute has set its 2026 exhibition and Met Gala theme: "Costume Art." 
November 17, 2025
Inside the Design of Bang Olufsen’s Beolab 90 Titan Edition
Bang & Olufsen is marking its centenary by looking at its most advanced speaker, the Beolab 90.
November 17, 2025
Zenith Chronomaster Pays Tribute to Lupin The Thirds Gunman
The new 200-piece Chronomaster Revival Daisuke Jigen Edition uses matte black titanium and a beige dial to honor the anime character.
November 17, 2025
Labubu Is Set for a Movie Adaptation
Sony Pictures has acquired the screen rights to Labubu, the fanged, elf-like rabbit figure that has become a pop culture fixation over the past year.
November 17, 2025
Alpha Industries and Peggy Gou Introduce a New Collab
Alpha Industries and Peggy Gou have released a limited capsule collection. The items are designed to transition from day to night.
November 17, 2025
Inside the Amiri Collection Inspired by 80s Movie Nostalgia
The label's Pre-Spring 2026 collection is titled "Hollywood Breakfast Club," a direct reference to John Hughes’ 1985 movie.
November 17, 2025
Maison Margiela and Timex Give the T80 Ring Watch a Gold Update
After a sell-out debut in 2024, MM6 Maison Margiela reunites with Timex to reimagine the T80 in a classic gold hue.
November 17, 2025
Alaïa Introduces a New Visual Language for 2026
Alaïa is looking at its own vocabulary for Winter Spring 2026.
November 14, 2025
Gigi Hadid Reimagines the Moon Boot for Guest in Residence
Gigi Hadid’s knitwear label, Guest in Residence (GIR), has worked with Moon Boot on a 16-piece footwear line.
November 14, 2025
Eva Mendes Stars in the Stella McCartney Ryder Campaign
Eva Mendes is the star of Stella McCartney’s new Ryder campaign. This marks the first installment of a portrait series shot by Mary McCartney.
November 14, 2025
Balenciaga Brings Fashionable Armor to the Battlegrounds of PUBG
Balenciaga is the first luxury fashion house to partner with the PUBG franchise, including both PUBG: BATTLEGROUNDS and PUBG MOBILE.
November 12, 2025
Haider Ackermann’s New Canada Goose Capsule is Here
Haider Ackermann's work for Canada Goose continues with his third winter capsule under the “Snow Goose” label.
November 12, 2025
Aimé Leon Dore Reinterprets Cold Weather Leisurewear
Aimé Leon Dore continues its exploration of nostalgic sportswear, this time focusing on the aesthetics of classic ski culture.
November 12, 2025
Anok Yai: From Biochemistry Student to Supermodel
Discovered via a viral Instagram post in 2017, the 2025 Model of the Year has built a career on creative control and historic firsts.
November 11, 2025
Apple and Issey Miyake Introduce the 3D-Knitted iPhone Pocket
The collaboration between Issey Miyake and Apple has resulted in the iPhone Pocket, a 3D-knitted rectangular holder for daily items.
November 10, 2025
Gentle Monster Swaps Its Fall Lookbook for a Horror Game
Gentle Monster is taking a new approach for its Fall 2025 eyewear release.
November 10, 2025
Kiko Kostadinov Reworks Formal Codes for His New Levi’s Menswear
The central idea of the new Kiko Kostadinov and Levi’s project is the application of formal codes to denim staples.
November 10, 2025
sacai and JM Weston Continue Their Collaboration
The footwear partnership between sacai and J.M. Weston continues. A third collection appeared at Chitose Abe’s FW 2025/2026 show.
November 10, 2025
Maison Margiela Presents an Alternate Vision for Holiday Dressing
The house's new campaign, photographed by Frank Lebon, reinterprets festive ideas with silk masks and metallic confetti.
November 10, 2025
Chanel Takes the 2025 Cruise Collection to Lake Como
The new CHANEL Cruise 2025/26 campaign extends the collection's narrative from its April show at Villa d'Este.
November 10, 2025
Louis Vuitton Designs a Trophy Trunk for the Las Vegas Grand Prix
As Formula 1® marks its 75th anniversary, the French House builds a new trunk rooted in its 19th-century automotive origins.
November 6, 2025
The Loewe Spring Summer 2026 Pre-Collection Explores Artistic Abstraction
The Loewe Spring Summer 2026 pre-collection finds its core inspiration in the world of British artist Louis Wain.
November 6, 2025
Alessandro Michele’s First Valentino Campaign Explores Parallel Solitudes
The Valentino Cruise 2026 campaign, titled "Nocturne," inhabits a specific moment: the time just before the night comes, when the borders of sleep and wake become porous.
November 5, 2025
Louis Vuitton Introduces a Men’s Bag Collection
The new men’s collection from Pharrell Williams focuses on grained calfskin, suede accents, and redefined workwear codes.
November 4, 2025
BEAMS and Wrangler Update a 1960s Denim Jacket for Winter
The two brands partner again, this time modifying the 1960s 24MJZ silhouette with a boa lining and a shorter cut.
November 4, 2025
Baracuta and Barbour Continue Their Collaboration
The two British labels reunite to merge their most recognized design elements, focusing on the G9 Harrington and the Bedale jacket.
November 4, 2025
Burberry Gathers Saunders, Campbell, Huntington-Whiteley for Its Holiday Film
From a custom Claridge’s Christmas Tree to a Bloomingdale’s façade wrap, the British house is marking the season with major global partnerships.
November 4, 2025
The sacai Holiday Collection Gives Flight Jackets an Update
The Japanese label is set to release a holiday capsule, focusing on studded reinterpretations of flight jacket details and new archival Zantan accessories.
November 4, 2025
Balenciaga Takes Its New Skiwear Collection to the Streets of Paris
Balenciaga introduced its 2025 Skiwear Collection today, a new line of high-performance apparel, accessories, and athletic gear for men and women.
November 4, 2025
Technology Will Not Replace You, But Creatives Using Tech Will
Generative AI is rapidly commoditizing technical skills, forcing a restructuring of creative value. The market now demands strategy and taste, not just execution.
November 3, 2025
Jacob Elordi Reads Poetry in a Film for Bottega Veneta
Bottega Veneta has paired its brand ambassador, Jacob Elordi, with the photographer Duane Michals. The project, titled "What are Dreams."
November 3, 2025
Dior Defines the Modern Mens Wardrobe for Spring 2026
The Spring 2026 collection focuses on multifunctional pieces, from duffle coats to cashmere knits.
November 3, 2025
AMIRI Brings Its Tailoring to the FC Barcelona
The luxury house will produce custom formalwear for the club’s men's and women's teams, starting in Winter 2025.
October 31, 2025
Louis Vuitton Spring 2026 Pre-Collection Heads to the Countryside
For its latest men’s outing the house sends tailored suiting outdoors with Pharrell’s take on country elegance and new monogram camo.
October 31, 2025
Maison Margiela Launches the First Edition of Tabi Collector Series
The series opens with Broken Mirror, a rare collector edition of the Tabi crafted with thousands of glass beads by hand.
October 30, 2025
Thom Browne’s Fall 2025 Plays Out in Upstate New York
Thom Browne’s upstate retreat brought together tailored pieces, outdoor games, and candlelit dinners for a fall weekend.
October 30, 2025
Gucci Altitude Takes Jannik Sinner Into Winter Sportswear
Gucci makes its debut in winter sportswear with Gucci Altitude, fronted by Jannik Sinner and filmed high in the Alps.
October 29, 2025
Yuna Shin Brings Disco Energy to Fendi’s Spring 2026 Campaign
Yuna Shin stars in Fendi’s Spring Summer 2026 pre-collection campaign captured with a disco-inspired mood.
October 29, 2025
Wales Bonner x adidas Originals Return for Fall 2025
Wales Bonner and adidas Originals return this fall with archival silhouettes and a fresh mix of materials and color.
October 28, 2025
An Oriental Dream Arrives in Hermès’s Hermessence Line
Hermès expands its Hermessence range with a new fragrance chapter inspired by Eastern spice routes and timeless craftsmanship.
October 28, 2025
Tiffany Co. Captures the Season of Love with Anya Taylor-Joy
Tiffany & Co. presents its holiday campaign “Love Is a Gift” starring Anya Taylor-Joy, celebrating love through its signature designs.
October 28, 2025
Balenciaga Turns Its Iconic Le City Bag Into a Sneaker
The house revisits one of its most recognizable bags, turning an early-2000s icon into a streamlined sneaker for everyday wear.
October 28, 2025
Prada Holiday 2025 Campaign Brings a Winter Tale to Life
Glen Luchford directs a cinematic journey through snow and memory for Prada’s new Holiday 2025 story.
October 27, 2025
J.Lindeberg Takes the Drive From Sea to Summit for Fall 2025
Inspired by the Sea-to-Sky Highway, the collection fuses luxury, innovation, and the will to move through all terrains.
October 27, 2025
UG Collection by GU x UNDERCOVER Arrives for Fall 2025
Jun Takahashi’s UNDERCOVER and GU reunite for a genderless line that turns subtle tension into everyday style.
October 27, 2025
Louis Vuitton Brings Motion to the Monogram Sports Collection
The Monogram Sports line returns with new small leather goods featuring basketball court and skate park motifs.
October 27, 2025
AIAIAI and Blood Orange Launch Limited Edition Headphones
Danish audio brand AIAIAI joins forces with musician producer Blood Orange on two special edition models arriving October 30, 2025.
October 27, 2025
PUMA x SAN SAN GEAR Accelerate the Mostro Talon Capsule
Seoul label San San Gear teams with PUMA to release updated editions of the Mostro and Talon sneakers.
October 24, 2025
The Pink Lands Softly at NAKED Copenhagen x New Balance
The New Balance 204L lands in Soft Pink with an exclusive release from NAKED Copenhagen and New Balance this October.
October 24, 2025
OTW by Vans x UNDERCOVER Revisit Skate Icons Through Art
OTW by Vans x UNDERCOVER debut two icons reworked with Baqué’s creatures and Takahashi’s Jack Russell sketches.
October 24, 2025
John Malkovich Brings Character to JW Anderson’s Loafer Bag
John Malkovich stars in JW Anderson’s new Loafer Bag campaign, bringing the brand’s latest accessory into focus.
October 23, 2025
The North Face x Cecilie Bahnsen Returns with Chapter Two
The second chapter of The North Face x Cecilie Bahnsen explores softness and performance through adaptable, enduring design.
October 23, 2025
A KIND OF GUISE Maps Mongolia Into Its Fall 2025 Wardrobe
A KIND OF GUISE looks to Mongolia for Fall Winter 2025, finding inspiration in its terrain, textiles, and timeless functionality.
October 22, 2025
Kith for TUMI 50th Anniversary Collection Elevates Travel Gear
The second Kith for TUMI collaboration arrives just in time for the holidays, marking the travel brand’s 50th year in style.
October 22, 2025
Dior Celebrates 10 Years of Lady Art with Global Artists
Dior celebrates ten years of its Lady Art project with ten international artists reinterpreting the iconic Lady Dior bag.
October 22, 2025
Giorgio Armani Crossroads Returns with Five Stories of Choice
Celine Song directs the fifth season of Giorgio Armani’s Crossroads series, tracing five women through moments that mark their journeys.
October 21, 2025
Bianca Saunders Designs William Blake-Inspired Capsule for Tate
The British designer collaborates with Tate to transform William Blake’s timeless art into a modern capsule collection.
October 21, 2025
The Arrival of the New Balenciaga Look
Set against the 18th-century backdrop of the Hôtel de Maisons Pozzo di Borgo, the campaign redefines modern femininity for the brand.
October 21, 2025
Y-3 x NEIGHBORHOOD Shift into Full Throttle for Fall 2025
Tokyo streetwear icon NEIGHBORHOOD teams up with Y-3 for a motorcycle-lined capsule releasing October 25.
October 21, 2025
Louis Vuitton x Takashi Murakami Return for Artycapucines VII
Takashi Murakami’s latest collaboration with Louis Vuitton transforms the Capucines bag and takes over Art Basel Paris with surreal color and scale.
October 21, 2025
Grace Wales Bonner Takes the Helm at Hermès Menswear
Grace Wales Bonner takes over as menswear creative director at Hermès, succeeding Véronique Nichanian after 37 years.
October 20, 2025
UGG x sacai Return with a Cold Season Statement for Fall 2025
UGG and sacai reunite for a winter collection that turns cozy into statement, with runway-ready boots and loafers built for the city.
October 20, 2025
Fantasmagory Joins Louis Vuitton’s Les Extraits Fragrance Collection
Louis Vuitton’s latest perfume, Fantasmagory, explores the contrasts of vanilla through light, texture, and a sculptural new form.
October 20, 2025
Swarovski Covers PUMA’s Speedcat in 5,000 Crystals
PUMA revisits its iconic Speedcat sneaker with Swarovski, covering it in thousands of black crystals for a collectible finish.
October 20, 2025
Dakota Johnson Is Valentino’s New Global Ambassador
The actress reunites with Alessandro Michele as she joins Valentino, marking a new chapter in her long-standing fashion story.
October 20, 2025
Chanel’s Eyewear Frames a New View for Fall Winter 2025
Mathilda Gvarliani stars in Chanel’s latest eyewear campaign, captured by David Sims in portraits that put precision and presence first.
October 16, 2025
Casio Celebrates Back to the Future 40 Years with a Watch
Casio releases a limited CA-500WEBF watch celebrating Back to the Future’s 40th anniversary, with preorders starting October 21.
October 15, 2025
Al Pacino and Robert De Niro Front the New Moncler Campaign
For its latest global campaign, Moncler brought together two longtime friends: Al Pacino and Robert De Niro.
October 15, 2025
Rick Owens x Dr. Martens Return with Sculptural New Forms
Rick Owens and Dr. Martens reunite with a collection built around height, tension, and a distinct sense of construction.
October 15, 2025
MM6 Maison Margiela x Salomon Takes on Urban Functionality
The ongoing collaboration continues for AW25 with a modular, all-gender collection built for performance, movement, and city life.
October 15, 2025
Chanel’s Coco Neige 2025/26 Collection Sets the Tone for Winter
Japanese actress Nana Komatsu stars in Chanel’s Coco Neige 2025/26 campaign shot by Sean Thomas in a winter landscape.