Chopard dresses Dimoo in Ice Cube for a China only Qixi drop with 288 sets online and a larger boutique figure for dedicated collectors.
For Qixi, China’s Valentine’s Day, Chopard dresses Dimoo in the house’s Ice Cube jewelry. Dimoo is a wide eyed character by artist Ayan Deng for Pop Mart, softer and dreamier than Pop Mart’s viral Labubu, the mischievous one everyone spots on Lisa and Rihanna.
The headline set is small in size, not in price. Two 13 centimeter Dimoo figurines come with real Ice Cube gold necklaces, each featuring a neat row of cube motifs half set with diamonds. There are 209 sets, priced at 25,199 renminbi, around 3,500 US dollars at current exchange rates.
A larger 29 centimeter figure follows in select boutiques for clients buying from the Ice Cube line. Its translucent head shows a tiny icy cityscape, limited to 79 pieces.
Ice Cube is Chopard’s geometric line, all crisp little cubes that read clean on a chain and, here, on a toy. Pop Mart, the Chinese collectible giant behind Dimoo and Labubu, has turned character fandom into a luxury adjacent habit, from fashion tie ins to a global rollout.
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The 209 necklace sets will be available on Chopard’s official Tmall store starting August 8, 2025. The 29 centimeter figure will launch the same day in select Chopard boutiques across China, offered to clients purchasing from the Ice Cube line.
