Rhode Expands its Universe With Caffeine Masks and Lip Boosters

Rhode is betting that caffeine and peptides can fix your morning puffiness and winter dryness.

RHODE 2026
RHODE 2026

Summary

  • The Drop: Rhode adds a face mask and a lip treatment to its roster
  • The Fix: One product targets morning puffiness with caffeine; the other hits dry lips with peptides.
  • The Details: Prices sit between $23 and $38, dropping online February 9.

Hailey Bieber knows you are tired. Her skincare label, Rhode, has built a massive following on the promise of “glazed” skin, but the latest drop acknowledges that glow sometimes requires a little chemical help to get started.

That help arrives first for the cheeks and jawline. The Caffeine Reset marks the brand’s entry into face masks, specifically engineering a formula to wake up a sleepy complexion. It uses a mix of caffeine, peptides, and poppy extract to tamp down on puffiness and sculpt the face. You smear it on before you start your makeup, letting the ingredients work while you brew your coffee.


RHODE 2026
RHODE 2026
RHODE 2026
RHODE 2026
RHODE 2026
RHODE 2026

Your morning coffee might wake up your brain, but the second new arrival handles the mouth. The Peptide Lip Boost is a thick, balm-like mask designed to smooth out fine lines and force hydration back into the lips. It relies on four different peptides and a konjac hyaluronic acid complex to build volume, plus amino acids to lock in the moisture.

Moisture usually implies a scent, and this one offers options. You can grab the tube in a crisp “Sugarmint” or stick to the unscented version if you prefer your skincare quiet.

Quiet is not the word for the campaign visuals, which star supermodel Anok Yai. Bieber tapped Yai to anchor the winter-themed imagery, matching the products’ focus on cold-weather skin recovery. The Caffeine Reset will cost you $38, and the Peptide Lip Boost lands at $23. You can find them both on the Rhode site starting February 9.