Mia Goth becomes Dior’s latest face as Jonathan Anderson prepares his womenswear debut, setting the stage for a new direction.
Summary
- Dior announces Mia Goth as its latest brand ambassador under Jonathan Anderson.
- The actress joins Greta Lee and Mikey Madison as new faces of the house this season.
- Goth’s role comes as anticipation builds for Anderson’s first womenswear show on October 1.
Dior has named Mia Goth as its newest brand ambassador, a move that comes just weeks before Jonathan Anderson’s debut womenswear show for the house on October 1st.
Known for her fearless roles in films like Suspiria, MaXXXine, and the upcoming Frankenstein by Guillermo del Toro, Goth has become one of Hollywood’s most distinctive presences. Anderson described her as both empathetic and magnetic, qualities that he sees as central to the Dior woman today.
Goth is no stranger to fashion. She has fronted Prada fragrance campaigns, walked in Miu Miu shows, and mixed archival Versace and Mugler on the red carpet. But her partnership with Dior marks a new chapter, one that ties her cinematic career with the house’s evolving identity under Anderson.
During the Venice Film Festival, she wore Anderson’s chocolate silk satin gown with an oversized bow for the premiere of Frankenstein, and she’s already appeared in Dior at other major events. The actress herself called the collaboration an honor, citing her admiration for both Anderson and Dior’s history.
She joins Mikey Madison and Greta Lee as part of the brand’s current ambassador lineup, signaling a new direction as Dior shifts its focus ahead of October’s runway show. With projects ranging from Christopher Nolan’s The Odyssey to the next Star Wars installment, Goth’s global profile is set to expand in step with her new role at Dior.
